B&M140

Marketing Management

Part of the Master of Business Administration at University of Auckland.

Course code

B&M140

Credits

When

Semester 2

Part of

Master Business & Management

About this course

Advanced marketing strategy and analytics.

What you will study

Positioningdigitalmetrics

Skills you gain

Strategy, finance, marketing, operations, leadership, data-driven decision-making and communication.

Career pathway & market demand

Business and management remains the most popular field for international students, opening globally portable careers in consulting, finance, marketing and general management. Management consultant, business analyst, marketing manager, operations manager, entrepreneur, product manager, general manager.

Interested in Marketing Management?

This course is part of the Master of Business Administration. Apply to the full degree and get matched to the New Zealand student visa in one go.

Apply to the Master of Business Administration →See all courses in this degree